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Services marketing : principles and practice. / Adrian Palmer, Catherine Cole. - Englewood Cliffs; New Jersey : Prentice Hall, 1995. - XXI, [3], 389 s. : fot., rys., tabl., wykr. ; 24 cm.
Author
Palmer Adrian. Cole Catherine.
Form of Work
Książki
Subject
Service sector Services marketing Service industries
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Szczecin BG
All copies are currently on loan: sygn. 8 1668 (1 egz.)
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