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Developing business strategies. / David A. Aaker. - II. - New York : John Wiley & Sons, 1988. - XVI, 364 s. : tabl., wykr. ; 24 cm.
Author
Aaker David A.
Form of Work
Książki
Subject
Marketing
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Szczecin BG
There are copies available to loan: sygn. 8 1528 (1 egz.)
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General note
Wiley Series on Marketing Management.
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